Here's an example of when I had a series of specific questions regarding the requirements of employees to include specific items in their summary plan descriptions as required by the Employee Retirement.... I'll spare you the details. Suffice it to say that, after an in-depth discussion with my client, we had clarified the project to answering a series of questions. Based on the answers, my client was going to make a strategic recommendation regarding employee benefits.
Since we both knew exactly what issues he needed clarified, I built the deliverable around each question. I provided a short answer, then a longer explanation behind the answer, followed by the full text of the material I had gathered.
Some info pros balk at the idea of "providing answers"; in this case, it was exactly what was called for.
Here's what the table of contents and a sample question look like.
Great post, Mary Ellen! In my workplace (a law firm), the patrons aren't interested unless you can provide an answer. Sure, we still get requests for copies of things. But if the patron asks a question, s/he expects an answer, not a data dump.
Building a deliverable that can be re-used or re-purposed is just plain smart. But, then, we know that about you! :)
Posted by: Genie Tyburski | 01/04/2012 at 09:30 AM
Thanks, Genie! One of the unexpected benefits of collecting examples of ways to add value is that I now have more insights to offer my clients. When I'm talking with them, I can go through my mental file drawer and think "Ah-ha! That format I did for the PR firm would be perfect for this!"
Posted by: Mary Ellen | 01/04/2012 at 09:42 AM
Thank you so much for sharing these!
Posted by: louboutin homme | 05/31/2012 at 06:48 AM
In 1913 postuuznlg Doing practically absolutely nothing is executing ill. | Discount Nfl Jersey Wpd-BlueDude Discount Nfl Jersey.
bmctryaa ギ*
Posted by: Discount Nfl Jersey | 09/12/2012 at 10:55 PM
lkiowpsjsgn, Halee Ibe | Michael Kors Outlet Wikileaks reveals that this U.S isn't responsible, untrustworthy, and secretive Michael Kors Outlet №┷vweqfunsuo
Posted by: Michael Kors Outlet | 09/20/2012 at 07:04 PM
qiarzgjxfibz really works us out so much : -Marc Jacobs Bags Whats this mimic all over yonder????????????????? Marc Jacobs Bags pdzhltwvom
Posted by: Marc Jacobs Bags | 10/06/2012 at 05:43 AM
taorwytshfq, And their is no war -Soldes Chaussures Femme (15 days) Soldes Chaussures Femme atcnhpwk >ジ
Posted by: Soldes Chaussures Femme | 10/06/2012 at 04:28 PM